Design Milk Co Ltd (dmc) Logo

Design Milk Co Ltd (DMC)

___:___ · Consumer Cyclical

DMC Chart


DMC's Principal Activity is the sale of premium lifestyle and design products through multiple e-commerce platforms.

Share Price Activity

Last (Price)
Change 0.00 (0.00)
Bid / Ask -
Volume (4w avg)
Day Range -
Prev Close
Last Trade


1 Week
1 Month
2022 YTD
1 Year
vs Sector (1yr) -9.24%
vs ASX 200 (1yr) -21.80%


Market Cap Question Mark Icon
Excludes mandatory escrowed shares and foreign shares.
ASX Rank 1,944 of 2,413
Sector Rank 129 of 149

Key Fundamentals

Shares Issued
Sector Consumer Cyclical
Similar Companies DLC / TCO / ABV
EPS -$0.035
DPS $0.00
Book Value Per Share $0.10

Broker Consensus

DMC is not covered by a major broker, or data from most recent compilation was omitted due to not meeting QA guidelines.


Date Heading Pages File Size Time

Corporate Overview

Design Milk Co Limited (DMC, formerly Ahalife Holdings Limited) owns and operates multiple e-Commerce brands that support independent brands and designers from around the world: Design Milk, a digital media company. Ahalife, an eCommerce website and blog supporting premium lifestyle designers and brands: Kaufmann Mercantile, a blog and eCommerce website dedicated to independent craftsman and brands focused on manufacturing and product lifecycles.

Incorporation Details

Incorporated in Victoria as Amaybend Pty Ltd in 1988. Changed name to Lakes Gold Pty Ltd in 1993. Converted to a no liability company and changed name to Gawler Gold & Mineral Exploration NL in 1996. The Company changed its status to that of a company limited by share. Name changed to Intermoco Limited on 16/08/2002. Changed GICS Classification from 151040 (Materials, Materials, Metals & Mining) to 4520 (Information Technology, Technology Hardware & Equipment) on 30/08/2002.

Corporate Details

Head Office Columbs OH USA 43201
Registry Automic Group
Auditor Crowe Sydney
Date Listed 24 Mar 1997

Upcoming Calendar (Forecasted)

Date Event
26/08/2022 Report (Prelim)
26/08/2022 Report (Annual)
24/02/2023 Report (Interim)

Dividend History

DPS and Yield calculations use the Pay Date.

Ex-Date Amount Franking Gross Type Payable
No dividends paid.

See Upcoming Dividends for all ASX companies.

Directors & Management

Directors & Management

Name Title Since Bio
Ms Jaime Derringer Non-Executive Director Mar 2022

Ms Jaime Derringer

Non-Executive Director


Ms Sapir Elias Company Secretary Jun 2020
Mr Robert Mancini Chief Executive Officer Jul 2018
Mr Arnaud Massenet Non-Executive Director Oct 2017

Mr Arnaud Massenet

Non-Executive Director

Mr Massenet is a board member and the CEO of, an online art platform which he started 2 years ago with Simon and Michaela de Pury, Arnaud is the former CEO and founding partner of Luma, a leading alternative managed account platform in Europe, which was established with Gottex Asset Management Group in 2010. Arnaud is also a founding partner of the leading online fashion destination, The Net- A-Porter Group Limited, and was an active board member for over 10 years. Arnaud has also worked for over 13 years in investment banking, with leading firms such as Morgan Stanley and Lehman Brothers. Arnaud is the Chairman of GRIP.

Mr Christopher Colfer Non-Executive Director Mar 2016

Mr Christopher Colfer

Non-Executive Director

Mr Colfer is an international Chairman, Chief Executive and Board Director with an track record in multiple industry sectors including luxury goods, branded goods, Digital Transformation and e-commerce. He is skilled in strategy, ecommerce, business development, retail and marketing. He was the longest serving Non-Executive Board Member of online luxury fashion retailer The Net-A-Porter Group Limited, where he oversaw the initial investment by Richemont, and subsequently led the full acquisition. Christopher currently serves on the Board of Woolworths Holdings in South Africa along with other directorships in verticals such as Fashion, Cosmetics, Skincare and Technology. Christopher was appointed as an Interim Chief Executive Office ('CEO') from 23 March 2018 until the appointment of new CEO Robert Mancini on 30 July 2018. Christopher sits on the board of personalised fashion marketplace LYST, Nude by Nature and Huntsman & Sons. He is a former director of Crumpler Proprietary Limited.

Mr Michael (Mike) Hastings Hill Non-Executive Chairman,Non-Executive Director Jan 2014

Mr Michael (Mike) Hastings Hill

Non-Executive Chairman,Non-Executive Director

Mr Hill has more than 20 years experience working on corporate and private equity transactions in Australia and the United Kingdom. He is the Managing Director and Chief Information Officer and Founder of the Bombora Special Investment Growth Fund. Prior to Bombora he was an investment partner with Ironbridge, a private equity Investment fund which invested US$1.5 billion. Mike has served as Chairman of multiple ASX-listed companies over the past six years. He is a member of the Risk committee.

Mr Michael John Everett Non-Executive Director Jan 2011

Mr Michael John Everett

Non-Executive Director

Mr Everett has more than 25 years of capital markets and advisory experience. Michael retired from Goldman Sachs in 2013 after 11 years where he was Managing Director and co-head of the Financing Group within the Investment Banking Division in Australia. Prior to joining Goldman Sachs, he worked internationally for a large investment bank and has broad experience across the securities industry. During his career, he has advised a broad range of companies in a variety of industries. In late 2013, he established an independent capital markets advisory firm, Reunion Capital Partners. He is a member of the Risk committee.

Director Transactions

DMC directors must report any change in shareholding to the ASX within 5 business days.

See Director Transactions for all ASX companies.

Date Director Type Amount Price Value Notes
25/10/21 Michael (Mike) Hill Buy +24,508 $0.41 $10,048 On-market trade
22/10/21 Michael (Mike) Hill Buy +25,492 $0.42 $10,706 On-market trade
26/02/21 Arnaud Massenet Issued 300,000 $0.50 $150,000 Issue of options
26/02/21 Arnaud Massenet Issued 500,000 $0.30 $150,000 Placement
26/02/21 Christopher Colfer Issued 123,333 $0.30 $36,999 Placement
26/02/21 Christopher Colfer Issued 200,000 $0.50 $100,000 Issue of options
26/02/21 Michael (Mike) Hill Issued 83,333 $0.30 $24,999 Placement
19/10/20 Arnaud Massenet Issued 7,066,500 $0.009 $63,598 Issue of options
19/10/20 Christopher Colfer Issued 7,066,500 $0.009 $63,598 Issue of options
19/10/20 Michael Everett Issued 7,066,500 $0.009 $63,598 Issue of options
19/10/20 Michael (Mike) Hill Issued 7,066,500 $0.009 $63,598 Issue of options

Director Interests

The current holdings of DMC directors.

Director Last Notice Direct Shares Indirect Shares Options Convertibles
Jaime Derringer 01/03/2022 N/A 395,767 N/A N/A
Michael (Mike) Hill 25/10/2021 0 868,027 141,330 N/A
Arnaud Massenet 30/06/2021 N/A 3,676,923 441,330 N/A
Christopher Colfer 30/06/2021 N/A 1,386,190 341,330 N/A
Michael Everett 30/06/2021 N/A 949,178 141,330 N/A

Shareholder Info

Top 20 Shareholders

Data supplied by Morningstar and accurate on Aug 24, 2021.

It's not possible to publish a real-time Top 20 Shareholder list. Companies are not obliged to report this data (with the exception of Substantial Shareholders above 5%). If a company chooses to publish the data, it's usually once a year in their Annual Report.

All data is manually compiled so there might be a delay between the Annual Report being published and the data appearing on Market Index (<7 days for ASX 300 and up to 30 days for micro-caps).

Name Shares Capital
National Nominees Limited 6,734,434 18.56%
J P Morgan Nominees Australia 3,913,156 10.78%
Early Force Pty Ltd 1,526,608 4.21%
Boatlife Holdings Pty Ltd 1,386,190 3.82%
Cs Third Nominees Pty Limited 1,121,029 3.09%
Early Force Pty Ltd (i) 1,030,960 2.84%
Dmx Capital Partners Limited 916,667 2.53%
Onmell Pty Ltd 852,438 2.35%
Brookava Pty Ltd 666,427 1.84%
Reunion Investments Pty Ltd 621,064 1.71%
Jarumito Pty Limited 538,168 1.48%
Early Force Pty Ltd (ii) 502,533 1.38%
Antoine Haddad 500,000 1.38%
Arnaud Massenet 500,000 1.38%
Jmr Capital Limited 500,000 1.38%
Netwealth Investments Limited 465,847 1.28%
Mark Moore & 461,538 1.27%
Jetosea Pty Ltd 460,000 1.27%
Merrill Lynch (Australia) 456,576 1.26%
Gailforce Marketing & Pr Pty 438,857 1.21%

Shareholder Distribution

As reported in the most recent Annual Report.

Holding Size 1 - 1,000 1,001 - 5,000 5,001 - 10,000 10,001 - 100,000 100,001+ Total
No. of Shareholders 234 141 55 131 56 617

Substantial Shareholders

A substantial shareholder is a person or entity that owns 5% or more of the voting shares in a company. Shares can be held through multiple entities, so the Substantial Shareholders list differs from the Top 20 Shareholders list.

Shareholding changes less than 1% do not require notification to the market. When all “Last Notice” dates are identical, it suggests that no (or minimal) change has occurred since the most recent Annual Report.

Name Last Notice Total Shares Shares Held (%)
Bombora Investment Management Pty Limited 24/08/2021 2,227,827 6.14
Early Force Pty Ltd 24/08/2021 4,147,686 11.43
Arnaud Massenet 24/08/2021 3,676,923 10.13

Shareholders Buying

12 month transaction history compiled from ASX announcements.

No buy transactions reported by Substantial Shareholders in the past 12 months.

Shareholders Selling

12 month transaction history compiled from ASX announcements.

No sell transactions reported by Substantial Shareholders in the past 12 months.

Historical Data

Share Price History

Date Close Change %Chg Open High Low Volume Turnover

Historical Data

Year Closing Price Last Trade
2021 $0.335 30 June
DMC Historical Price Data (CSV)
Up to 20 years of EOD share price history
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