Ms Caithness has over 20 years of experience in the retail industry and has worked with some of Australia's brands. She developed the franchise strategy and recruitment methodology for Boost Juice and Salsas at Retail Zoo, appointing over 160 franchisees within the domestic network over a five-year period. Later, as CEO International and Board member, Jacinta expanded the Boost business globally within the appointment of 18 master franchisees across 36 countries on 5 continents. She is an experienced non-executive director having served on the boards of Ventura Business Lines (2016 - 2024) and ASX listed Silk Laser Australia Limited (April 2022 until its acquisition by Wesfarmers in November 2023), and currently on the boards of Snap Printing Pty Ltd and Keiser Australia. Jacinta also serves on the Advisory Boards for Hattch and Royal Stacks and was formerly a member of the Advisory Jacinta Caithness Boards established by Schnitz, Empty Esky and Fuse Recruitment.
