Mr Whittle is an ASX board director and has a background in brand, data technology, omni-channel retail and digital transformation experience. He is a founder and former Chief Executive Officer of Lexer, a globalsoftware company helping brands and retailers genuinely understand and engage their customers. Davids executive career spans over 20 years, including 10 years with global advertising group M&C Saatchi in local and international leadership roles, culminating in three years as Managing Director in Australia. He is currently a Non-Executive Director of Myer Holdings Limited and Michael Hill International Limited, and previously held a number of directorships in not-for-profit organisations.