Mr Vinson has been a director and actively involved in the My Rewards business for over 15 years, with a particular focus on sales, operations and customer experience. He has 30 years' experience in the marketing services industry with a focus on establishing and commercializing new concepts. He was the founder and Managing Director of CUC Australasia Limited (CUC), a company that introduced membership and loyalty strategies to Australia in the early 1990's. he is Australia's practitioners of membership and loyalty marketing strategy and has had exposure to value added marketing throughout the USA, UK and Europe.
